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Frequently Asked Questions
Sales Cadence combines lead generation with more than 30 years’ combined sales experience. We do not only send messages. We help improve targeting, positioning, messaging, strategy, follow-up, and the sales process behind the campaign.
Yes, provided the startup has a clear offer, a defined buyer, and enough credibility to make outbound believable.
Yes. Established companies often benefit from outbound because they already have proof, case studies, and a stronger value proposition to take to market.
No. Our focus on lead generation is through cold email and LinkedIn outreach. We do, however, make warm calls on some occasions. That is, if a lead has replied to an email but becomes unresponsive, Sales Cadence will make follow-up calls.